Promealplan vs Eat This Much: Consumer App or Professional Tool?
Eat This Much is a popular consumer meal planning app with a Pro tier for coaches. Promealplan is built exclusively for fitness and nutrition professionals. Here's an honest comparison to help you choose.
Eat This Much started in 2011 as a personal meal planner. Enter your calories and it generates a daily menu. They later added a Pro tier for coaches. Promealplan was built from day one for professionals who create meal plans for clients. This matters because the architecture, features, and priorities are fundamentally different.
We're transparent about where each platform is stronger. No hidden gotchas.
Side-by-Side Comparison
| Feature | Promealplan | Eat This Much |
|---|---|---|
| Built for | Coaches, dietitians, gyms | Consumers (Pro tier for coaches) |
| Recipe database | 1,000+ dietitian-crafted | Undisclosed (described as limited) |
| Meal plan generation | Algorithm matching macros + preferences | Macro-based auto-generation |
| White-label PDF | Full branding on every plan | Logo placement only (Pro tier) |
| Client portal | Branded portal (your identity) | Generic Eat This Much app (Collaborate tier) |
| Languages | English, French, Spanish | English only |
| Grocery list | Automatic | Automatic + delivery integration |
| Mobile app for clients | Web portal (mobile-optimized) | Native iOS + Android app |
| Team / multi-seat | Yes (role-based access) | No |
| Starting price | Free (3 plans) or $49/month (Lite) | ~$59/month (per-client pricing) |
| Free trial | Yes (3 meal plans, no credit card) | Free consumer tier (Pro trial varies) |
Where Promealplan Is Stronger
Built for professionals, not retrofitted
Promealplan was designed from the ground up for coaches and dietitians who deliver meal plans to clients. Eat This Much started as a personal diet app and added a Pro tier later. This shows in the feature set. Promealplan has client management, team seats with role-based access, and a branded client portal. Eat This Much Pro has none of these. For a broader look at what separates professional tools from consumer apps, see our guide to meal planning software for nutrition coaches.
Larger, dietitian-crafted recipe database
Promealplan has 1,000+ recipes validated by registered dietitians with verified nutritional data. Eat This Much doesn't disclose their database size, and user reviews consistently describe recipes as "limited," "repetitive," and sometimes suggesting single items (a banana, a bell pepper) as entire meals on restrictive diets.
True white-label experience
Promealplan's PDF exports and client portal carry your branding. Clients see your identity, not the software vendor's. Eat This Much Pro only adds your logo to PDFs, and clients who get app access use the generic Eat This Much app with their branding throughout.
Multilingual support
Promealplan works in English, French, and Spanish: recipes, interface, client portal, and PDF exports. Eat This Much is English-only. If you serve clients outside the US, this is a dealbreaker.
Where Eat This Much Is Stronger
Native mobile apps
Eat This Much has native iOS and Android apps with strong ratings (4.7 stars on iOS, 4.6 on Android). Clients can track meals, log food, and access plans from a dedicated app. Promealplan's client portal is web-based and mobile-optimized but doesn't have a native app.
Grocery delivery integration
Eat This Much connects grocery lists to Instacart and Amazon Fresh, letting clients order ingredients directly. Promealplan generates grocery lists but doesn't integrate with delivery platforms.
Lower Pro entry price
Eat This Much Pro starts at ~$59/month. Promealplan has a free tier (3 meal plans, no credit card) and paid plans starting at $49/month (Lite). If budget is the primary concern, both platforms offer accessible entry points. However, Eat This Much's per-client pricing model means costs scale as you grow.
Budget-aware meal planning
Eat This Much lets you set daily food budget limits, a unique feature for clients who are cost-conscious. Promealplan focuses on nutritional targets rather than budget constraints.
Which Should You Choose?
Choose Promealplan if you...
- + Run a coaching business and need professional-grade deliverables (here's how to create meal plans for clients)
- + Want white-label branding that looks like your own product
- + Serve clients in multiple languages
- + Need team seats for multiple coaches in your gym or practice
- + Value dietitian-crafted recipes with verified nutritional data
Choose Eat This Much if you...
- + Want a low-cost entry point for occasional client meal plans
- + Need a native mobile app for clients
- + Want grocery delivery integration (Instacart, Amazon Fresh)
- + Only serve English-speaking clients in the US
- + Budget-aware meal planning is important for your clients
Frequently Asked Questions
Is Eat This Much good for coaches?
Eat This Much was built as a consumer meal planning app. Their Pro tier adds basic client management, but it lacks features coaches need: no CRM, no intake forms, no team seats, and limited white-label. Promealplan is built specifically for coaching businesses from the ground up.
Is Promealplan an Eat This Much alternative?
Yes, but they serve different markets. Eat This Much is primarily a consumer app with a Pro add-on for coaches. Promealplan is a dedicated B2B platform built for fitness and nutrition professionals who deliver meal plans to clients. If you need white-label branding, a client portal, and multilingual support, Promealplan is the professional alternative.
Which has better recipes, Promealplan or Eat This Much?
Promealplan has 1,000+ recipes validated by registered dietitians with verified nutritional data. Eat This Much's recipe database size is undisclosed and frequently described as limited in user reviews, with reports of repetitive suggestions and single-item meals on restrictive diets.
Can I switch from Eat This Much Pro to Promealplan?
Yes. Set up your client profiles in Promealplan, configure their calorie and macro targets, and generate new plans. Most coaches are up and running within an hour. There's no data migration needed since plans are generated fresh from your client's profile.
Does Eat This Much support multiple languages?
No, Eat This Much is English-only. Promealplan supports English, French, and Spanish, including recipes, the client portal, grocery lists, and PDF exports. If you serve clients outside the US, this is a significant difference.
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