Simple, Transparent Pricing
Choose the plan that fits your practice. All plans include a 7-day free trial.
Monthly Annual Save 25%
Starter
$199 /mo
Billed monthly
Capacity
Maximum meal plans you can validate each month. Unused plans do not roll over. Meal plans per month
Up to 50
Extensible via add-ons
Number of team members who can access your account simultaneously. Team seats
1
Number of edits (recipe swaps, free meal replacements) per validated meal plan. Edits per plan
10
Meal plan creation
Each recipe adapts portions and ingredients to any calorie target—thousands of hand-designed variations. 13,700+ recipe versions
Add your favorite recipes to the system with full nutrition tracking. Custom recipes
Create custom food items with detailed nutrition data for specialized products. Custom ingredients
Replace any recipe with an alternative that matches the same calorie and macro targets. Recipe swap
Swap all occurrences of the same recipe across the entire meal plan at once. Bulk recipe swap
See recipe details before validating—check ingredients, instructions, and nutrition. Recipe preview
Every meal plan includes a complete, organized grocery list with calculated quantities. Shopping list
An orange badge appears when a recipe is already used in another meal plan for this client. Repeated recipe detection
Designate specific meals as 'free choice' where clients can eat what they want. Free meals
Skip breakfast or other meals entirely for intermittent fasting clients. Remove meals
Add dessert courses to meal plans for clients who want balanced indulgence. Desserts
Algorithm
Generate meal plans that hit your client's daily calorie target across all meals. Calorie-only algorithm
Target both calories and protein to ensure adequate intake while meeting energy needs. Calorie + protein algorithm
Fine-tune protein, carbs, and fat targets with precision macro distribution across all meals. Full macro algorithm
Customize how calories are split across breakfast, lunch, dinner, and snacks. Calorie distribution
Build longer meal plans (2 or 4 weeks) to reduce client touchpoints. 2 and 4 week plans
Create meal plans for two people eating together, with combined shopping lists. 2-person plans
The algorithm automatically avoids recipes from previous meal plans, keeping every plan fresh. Anti recipe reuse
Automatically vary carbohydrate intake across training and rest days. Carb cycling
Reuse dinner as next day's lunch — cook once, eat twice. Fewer recipes to prepare. Dinner → Lunch reuse
Set sweet or savory preferences for snacks, breakfast, and brunch — recipes match each meal's taste profile. Sweet/savory preference
PDF export
Generate beautifully formatted meal plan PDFs with recipes, nutrition info, and shopping lists. PDF export
Display full-width recipe photos in PDFs for a premium presentation. Full-width recipe images
Forms
Send clients a ready-made dietary questionnaire to collect goals, preferences, and restrictions. Standard intake form
Design your own client intake questionnaires with custom questions. Custom intake forms
Generate QR codes for your intake forms that clients can scan to open on their phone. Form QR codes
Client portal
Let your clients download their meal plans as PDFs directly from the portal. Enable per meal plan and customize the layout with Design Studio. Portal PDF download
Clients upload daily meal photos that you can review from their profile. Journal & photos
Support
Get help from our team via email whenever you need it. Email support
Get faster responses through live chat support inside the app. Chat support
Your support tickets are handled first, with faster response times. Priority support
Add-ons
Clients get their own mobile-friendly portal to view meal plans and check off groceries. Client portal
Add-on
Add your logo, choose brand colors, and customize fonts for your meal plans. PDF customization
Add-on
Show all features Hide features
Team
Most Popular $449 /mo
Billed monthly
Capacity
Maximum meal plans you can validate each month. Unused plans do not roll over. Meal plans per month
Up to 150
Extensible via add-ons
Number of team members who can access your account simultaneously. Team seats
5
Number of edits (recipe swaps, free meal replacements) per validated meal plan. Edits per plan
10
Meal plan creation
Each recipe adapts portions and ingredients to any calorie target—thousands of hand-designed variations. 13,700+ recipe versions
Add your favorite recipes to the system with full nutrition tracking. Custom recipes
Create custom food items with detailed nutrition data for specialized products. Custom ingredients
Replace any recipe with an alternative that matches the same calorie and macro targets. Recipe swap
Swap all occurrences of the same recipe across the entire meal plan at once. Bulk recipe swap
See recipe details before validating—check ingredients, instructions, and nutrition. Recipe preview
Every meal plan includes a complete, organized grocery list with calculated quantities. Shopping list
An orange badge appears when a recipe is already used in another meal plan for this client. Repeated recipe detection
Designate specific meals as 'free choice' where clients can eat what they want. Free meals
Skip breakfast or other meals entirely for intermittent fasting clients. Remove meals
Add dessert courses to meal plans for clients who want balanced indulgence. Desserts
Algorithm
Generate meal plans that hit your client's daily calorie target across all meals. Calorie-only algorithm
Target both calories and protein to ensure adequate intake while meeting energy needs. Calorie + protein algorithm
Fine-tune protein, carbs, and fat targets with precision macro distribution across all meals. Full macro algorithm
Customize how calories are split across breakfast, lunch, dinner, and snacks. Calorie distribution
Build longer meal plans (2 or 4 weeks) to reduce client touchpoints. 2 and 4 week plans
Create meal plans for two people eating together, with combined shopping lists. 2-person plans
The algorithm automatically avoids recipes from previous meal plans, keeping every plan fresh. Anti recipe reuse
Automatically vary carbohydrate intake across training and rest days. Carb cycling
Reuse dinner as next day's lunch — cook once, eat twice. Fewer recipes to prepare. Dinner → Lunch reuse
Set sweet or savory preferences for snacks, breakfast, and brunch — recipes match each meal's taste profile. Sweet/savory preference
PDF export
Generate beautifully formatted meal plan PDFs with recipes, nutrition info, and shopping lists. PDF export
Display full-width recipe photos in PDFs for a premium presentation. Full-width recipe images
Forms
Send clients a ready-made dietary questionnaire to collect goals, preferences, and restrictions. Standard intake form
Design your own client intake questionnaires with custom questions. Custom intake forms
Generate QR codes for your intake forms that clients can scan to open on their phone. Form QR codes
Client portal
Let your clients download their meal plans as PDFs directly from the portal. Enable per meal plan and customize the layout with Design Studio. Portal PDF download
Clients upload daily meal photos that you can review from their profile. Journal & photos
Support
Get help from our team via email whenever you need it. Email support
Get faster responses through live chat support inside the app. Chat support
Your support tickets are handled first, with faster response times. Priority support
Add-ons
Clients get their own mobile-friendly portal to view meal plans and check off groceries. Client portal
Add your logo, choose brand colors, and customize fonts for your meal plans. PDF customization
Show all features Hide features
Enterprise
Custom
For gyms and large teams
- Custom pricing
- Dedicated support
- Tailored to your needs
| Starter $199 /mo Billed monthly | Team Most Popular $449 /mo Billed monthly | Enterprise Custom For gyms and large teams | |
|---|---|---|---|
| Capacity | |||
| Maximum meal plans you can validate each month. Unused plans do not roll over. Meal plans per month | Up to 50 Extensible via add-ons | Up to 150 Extensible via add-ons | — |
| Number of team members who can access your account simultaneously. Team seats | 1 | 5 | — |
| Number of edits (recipe swaps, free meal replacements) per validated meal plan. Edits per plan | 10 | 10 | — |
| Meal plan creation | |||
| Each recipe adapts portions and ingredients to any calorie target—thousands of hand-designed variations. 13,700+ recipe versions | — | ||
| Add your favorite recipes to the system with full nutrition tracking. Custom recipes | — | ||
| Create custom food items with detailed nutrition data for specialized products. Custom ingredients | — | ||
| Replace any recipe with an alternative that matches the same calorie and macro targets. Recipe swap | — | ||
| Swap all occurrences of the same recipe across the entire meal plan at once. Bulk recipe swap | — | ||
| See recipe details before validating—check ingredients, instructions, and nutrition. Recipe preview | — | ||
| Every meal plan includes a complete, organized grocery list with calculated quantities. Shopping list | — | ||
| An orange badge appears when a recipe is already used in another meal plan for this client. Repeated recipe detection | — | ||
| Designate specific meals as 'free choice' where clients can eat what they want. Free meals | — | ||
| Skip breakfast or other meals entirely for intermittent fasting clients. Remove meals | — | ||
| Add dessert courses to meal plans for clients who want balanced indulgence. Desserts | — | ||
| Algorithm | |||
| Generate meal plans that hit your client's daily calorie target across all meals. Calorie-only algorithm | — | ||
| Target both calories and protein to ensure adequate intake while meeting energy needs. Calorie + protein algorithm | — | ||
| Fine-tune protein, carbs, and fat targets with precision macro distribution across all meals. Full macro algorithm | — | ||
| Customize how calories are split across breakfast, lunch, dinner, and snacks. Calorie distribution | — | ||
| Build longer meal plans (2 or 4 weeks) to reduce client touchpoints. 2 and 4 week plans | — | — | |
| Create meal plans for two people eating together, with combined shopping lists. 2-person plans | — | — | |
| The algorithm automatically avoids recipes from previous meal plans, keeping every plan fresh. Anti recipe reuse | — | — | |
| Automatically vary carbohydrate intake across training and rest days. Carb cycling | — | — | |
| Reuse dinner as next day's lunch — cook once, eat twice. Fewer recipes to prepare. Dinner → Lunch reuse | — | — | |
| Set sweet or savory preferences for snacks, breakfast, and brunch — recipes match each meal's taste profile. Sweet/savory preference | — | — | |
| PDF export | |||
| Generate beautifully formatted meal plan PDFs with recipes, nutrition info, and shopping lists. PDF export | — | ||
| Display full-width recipe photos in PDFs for a premium presentation. Full-width recipe images | — | ||
| Forms | |||
| Send clients a ready-made dietary questionnaire to collect goals, preferences, and restrictions. Standard intake form | — | ||
| Design your own client intake questionnaires with custom questions. Custom intake forms | — | — | |
| Generate QR codes for your intake forms that clients can scan to open on their phone. Form QR codes | — | — | |
| Client portal | |||
| Let your clients download their meal plans as PDFs directly from the portal. Enable per meal plan and customize the layout with Design Studio. Portal PDF download | — | — | |
| Clients upload daily meal photos that you can review from their profile. Journal & photos | — | — | |
| Support | |||
| Get help from our team via email whenever you need it. Email support | — | ||
| Get faster responses through live chat support inside the app. Chat support | — | ||
| Your support tickets are handled first, with faster response times. Priority support | — | — | |
| Add-ons | |||
| Clients get their own mobile-friendly portal to view meal plans and check off groceries. Client portal | Add-on | — | |
| Add your logo, choose brand colors, and customize fonts for your meal plans. PDF customization | Add-on | — | |
Optional Add-ons
Enhance your Starter plan with these features (included in Team)
Client Portal
$129/moMobile-friendly portal for your clients to access their meal plans, recipes, and grocery lists. Included in Team.
PDF Customization
$49/moCustom branding, colors, logo, and cover page on all exported PDFs. Included in Team.
Extra Seats
$39/seat/moAdd more team members beyond your plan's base allowance.
Plans Pack
$49/moAdd 50 extra meal plans to your monthly quota.
Pricing Questions
Can I change plans later?
Yes. You can upgrade or downgrade at any time. Upgrades are immediate with prorated billing. Downgrades take effect at the next billing cycle.
Is there a contract or commitment?
No long-term contracts. Monthly plans renew monthly, annual plans renew yearly. You can cancel anytime, and your access continues until the end of the billing period.
What happens if I exceed my plan limits?
You can purchase additional plan packs on-demand, or upgrade to a higher tier for better value.