TrueCoach vs My PT Hub: Which Platform Fits Your Coaching Business?
You're comparing TrueCoach and My PT Hub because both promise an all-in-one platform for online clients. They're built on very different bets. One specializes in 1-on-1 video coaching. The other plays the unlimited-clients economy-of-scale game. Here's an honest side-by-side from a coach's lens, with the nutrition gap both platforms quietly leave open.
Quick Verdict
Pick TrueCoach if you coach clients 1-on-1 online and the quality of your video feedback matters more than the size of your roster. The 1,500+ HD exercise video library, the in-message video review workflow, and the polished client mobile app make remote coaching feel premium instead of generic. The entry tier at around $20/month for 1 client lets you start small, then climb the ladder as your active roster grows.
Pick My PT Hub if you already have serious volume or want flat, predictable pricing with unlimited clients on every paid tier. Over 130,000 trainers use the platform, and it stacks awards from GetApp, Capterra, and Software Advice. The 30-day free trial with no credit card is one of the most generous in the category. The catch: the branded app is gated to the Ultimate plan at around $135/month, so you pay top tier just to put your logo on the app icon.
Neither platform nails nutrition. TrueCoach stays focused on training with a basic macro tracking module. My PT Hub offers a food diary with manual entry and basic dietary preferences. Neither one builds plans that hit exact protein, carb, and fat targets per client, with allergy filters and validated recipes. If nutrition matters to your service, you'll need a dedicated tool regardless of which coaching platform you pick. More on that below.
TrueCoach at a Glance
TrueCoach positions itself as the go-to platform for personal trainers running 1-on-1 online coaching. You get workout programming, a 1,500+ exercise video library with HD demos, an integrated in-app video review workflow, scheduling, and client progress tracking in a single product. The headline differentiator: video feedback quality. Coaches who sell remote programming use TrueCoach to send detailed form corrections in messages, which makes 1-on-1 online coaching feel closer to in-person than most competitors manage.
Pricing scales with active client count. Pro plans typically run around $20/month for 1 client, $79/month for 15 clients, $159/month for 50 clients, and $279/month for the Studio Pro tier covering roughly 100 clients. A 14-day free trial lets you test before paying. Verify the exact figures on the live pricing page since tiers can shift between visits, but the structure is consistent.
On nutrition, TrueCoach keeps it minimal: macro tracking, a client food journal in the app, and a MyFitnessPal integration that pulls in client logs. That setup works fine if you want to keep an eye on what clients eat, but it doesn't auto-generate menus from per-client macro targets. For a deep dive, read our complete TrueCoach review.
My PT Hub at a Glance
My PT Hub takes a simpler pitch: one coaching app, unlimited clients, unlimited growth. With 130,000+ trainers on the platform and a stack of awards from GetApp, Capterra, and Software Advice, it's one of the most established names in personal training software. The product covers workout programming with a flexible builder, an exercise library, client management, basic nutrition tracking, and a branded app option on the top tier.
The pricing pitch is built around per-trainer flat rates rather than per-client tiers. Starter runs around $22.50/month, Premium sits at $19.50/month on annual billing (currently their highlighted plan), and Ultimate lands near $135/month with the branded app included. Every paid tier covers unlimited clients, which makes the math predictable as your roster grows. The 30-day free trial with no credit card is one of the most generous trials on the market. A current MAY SALE knocks up to 70% off the first 2 months, so check the regular rate before you commit.
Nutrition on My PT Hub is a food diary with macro tracking and basic dietary preferences. It works for coaches who want to check on what clients eat, but it doesn't generate meal plans from macro targets. For a full walkthrough with screenshots and feature notes, see our complete My PT Hub review.
Pricing Side-by-Side (2026)
TrueCoach and My PT Hub price very differently. TrueCoach charges by client count tier, with a small Pro plan for 1 client and bigger Pro tiers for 15, 50, and 100 clients. My PT Hub charges a flat per-trainer fee with unlimited clients on every paid tier, and gates the branded app to Ultimate. Here's how it plays out, with My PT Hub's current MAY SALE noted so you can verify the post-promo regular price.
| TrueCoach | My PT Hub | |
|---|---|---|
| Free trial | 14 days | 30 days, no card required |
| Entry plan | Pro: ~$20/mo (1 client) | Starter: ~$22.50/mo |
| Mid-tier | Pro: ~$79/mo (15 clients) | Premium: ~$19.50/mo (annual, unlimited) |
| High-tier | Pro: ~$159/mo (50 clients) | Ultimate: ~$135/mo (unlimited) |
| Studio tier | Studio Pro: ~$279/mo (100 clients) | Ultimate: ~$135/mo (unlimited) |
| Branded app | Pro app add-on, extra fee | Ultimate tier only |
| Integrated video feedback | Yes (signature feature) | Yes (in-message attachments) |
| Client limits | Capped per tier | Unlimited on every paid tier |
| Current promo | Not advertised | MAY SALE: up to 70% off first 2 months |
For a coach starting with 1 to 5 clients, the TrueCoach entry tier at around $20/month gives you the full video feedback depth at a reasonable price. For a coach already running 30 to 80 active clients, My PT Hub Premium on annual billing (around $19.50/month) flips the math thanks to unlimited clients. The breakeven typically sits between 20 and 40 clients depending on the TrueCoach tier you'd otherwise need. Above that, My PT Hub's flat pricing wins clearly. Always check the regular price after the MAY SALE expires before committing to an annual plan.
How Do the Workout Builders Compare?
TrueCoach and My PT Hub both cover workout creation with an exercise library, a visual builder, and program assignment to clients. The difference shows up in the day-to-day workflow. TrueCoach polishes the 1-on-1 video coaching experience. My PT Hub favors volume and flexible pricing.
TrueCoach's 1,500+ HD exercise video library is filterable by muscle group, equipment, and difficulty level. For a coach selling remote programming, the video quality alone is a real selling point. Clients understand each movement visually, and the native HD playback cuts down on form confusion. The workout builder prioritizes client readability over advanced periodization features, which fits 1-on-1 use perfectly.
My PT Hub leans on a flexible workout builder with a solid exercise library, reusable program templates, and the ability to duplicate programs across clients in a few clicks. It's useful when you run a large roster with similar goals. The interface is denser and less polished than TrueCoach's, but it absorbs volume without forcing you to rebuild from scratch each week. There's no AI workout assistant on My PT Hub, unlike some competitors such as Everfit.
On customization, both platforms let you upload your own exercise videos. TrueCoach keeps the edge on client-side video quality, with a cleaner mobile playback experience. My PT Hub edges ahead on bulk program management and group assignments for larger rosters. For more competitor context, see our Trainerize vs My PT Hub and Trainerize vs TrueCoach comparisons.
Client Experience and Branded App
For coaches building a personal brand, the branded mobile app changes how clients perceive your service. They don't download a generic app, they download yours. Both platforms offer this option, but the gating and cost structure differ a lot.
TrueCoach sells a Pro app add-on that customizes the mobile app with your name and logo. The setup goes through an App Store listing process, and there's an additional monthly fee on top of your client tier. The end experience for clients is polished and feels native to your brand, but the total cost adds up: you pay TrueCoach for the video coaching depth, then layer the Pro app on top for external branding. Budget accordingly when modeling your monthly software cost.
My PT Hub gates its branded app to the Ultimate tier at around $135/month. On Starter and Premium, your clients use the standard My PT Hub app with your logo and colors inside but not on the App Store icon. If you're taking Ultimate anyway because unlimited clients makes sense for your roster, the branded app comes along for free in that ticket. If you only want the branded app and don't otherwise need Ultimate, the opportunity cost is high. Either way, factor in your true monthly all-in cost before locking in.
The Nutrition Gap Both Platforms Leave Open
TrueCoach and My PT Hub are training-first platforms. Both ship with nutrition tracking, but neither is built for coaches whose clients pay specifically for personalized meal plans that hit exact macro targets while respecting allergies and dietary preferences. The nutrition modules act as check-in tools, not as primary deliverables.
What each platform actually offers for nutrition
TrueCoach
- - Macro tracking and client food journal in the app
- - MyFitnessPal integration that pulls in client food logs
- - G2 score around 5.8/10 on nutrition (versus 9.3 on workouts)
- - No auto-generated menus from macro targets
- - No structured recipe library with validated nutritional data
My PT Hub
- - Food diary with manual entry or food database lookup
- - Macro tracking on the client dashboard
- - Option to send externally-built PDF meal plans to clients
- - No per-client macro targets (protein, carbs, fat in grams)
- - Not built for coaches selling nutrition as a primary service
If your clients log meals in MyFitnessPal and you review their numbers once a week, either platform's tracking layer is enough. But if you sell meal plans, run nutrition-led programs, or work with clients who expect plans tuned to their exact macros and dietary needs, the gap shows up fast. You'll find yourself building meal plans in Google Docs, Excel, or a separate tool, then re-uploading PDFs to the coaching app. That workflow burns hours per week and looks unpolished to clients who pay for premium service.
Where Promealplan Fits Alongside Either Platform
Promealplan isn't a coaching platform. It's the nutrition layer that runs in parallel to TrueCoach or My PT Hub. You keep your coaching app for workouts, video feedback, client management, and payments. You add Promealplan for the meal planning side. Different jobs, different tools, each one sharp at what it does.
On the feature side, that means per-client macro targets (protein, carbs, fat to the gram), 1,000+ dietitian-validated recipes, 200+ allergy and dietary filters (gluten-free, dairy-free, vegan, keto, halal, and many more), full white-label PDFs and client portal, automatic grocery lists. Three client-facing languages: English, French, Spanish. To understand the macro methodology in depth, read our macro tracking guide for coaches.
The architectural pitch stays simple: two tools, two problems, each one specialized. Your clients train inside TrueCoach or My PT Hub and receive their meal plans from Promealplan, with your branding consistent across both. For head-to-head breakdowns of each pairing, see our Promealplan vs TrueCoach and Promealplan vs My PT Hub comparisons.
Close the nutrition gap in your coaching offer. Promealplan generates personalized, macro-precise meal plans for your clients. White-label, 1,000+ recipes, 3 languages. Free trial, 3 plans, no credit card needed.
Try Promealplan free →Which Platform Fits Your Coaching Profile?
No single tool fits every coach. Here's how TrueCoach and My PT Hub line up against the most common coaching profiles, with a clear pick for each.
Online 1-on-1 coach, 5 to 30 active clients
Pick TrueCoach. The integrated video feedback workflow, the 1,500+ HD exercise videos, and the polished client app are hard to beat for 1-on-1 remote coaching. At the 15-client tier around $79/month, the cost per client stays manageable, and the depth of remote coaching justifies the spend. For more context, see our TrueCoach alternative guide.
Studio personal trainer, 30 to 100 active clients
Pick My PT Hub. Past 30 clients, the TrueCoach tiers get expensive. My PT Hub Premium at around $19.50/month on annual billing, with unlimited clients, changes the economics. You also get a solid appointment calendar that handles in-person sessions and online coaching from the same interface. If you want broader category context, read our My PT Hub alternative guide.
Online studio or bootcamp with group cohorts
Pick My PT Hub. For a studio managing 50 to 200 clients with similar programs, the unlimited-clients pitch on Premium or Ultimate matters a lot. TrueCoach's tier system penalizes growth, and a studio past 100 clients ends up paying $279/month or more for Studio Pro. Cross-reference our Everfit vs My PT Hub comparison if you specifically run group programs.
Hybrid coach with a strong nutrition offer
Pick TrueCoach or My PT Hub + Promealplan. Your coaching platform handles training, video feedback, and messaging. Promealplan handles the meal plans with full white-label and per-client macros. Your clients see a complete offer, and you keep direct control over each layer without compromising on the nutrition side because of your coaching tool's limits.
Independent dietitian or nutritionist
Start with Promealplan, add a coaching tool only if needed. Neither TrueCoach nor My PT Hub gives a specialized nutrition practice what it needs. Start with a dedicated meal planning tool that handles per-client macros, 200+ allergy filters, and dietitian-validated recipes. Add a coaching platform on top only if you also offer training or habit coaching alongside nutrition work.
Bottom Line
TrueCoach wins on 1-on-1 video coaching quality, HD exercise library, and client app polish. My PT Hub wins on flat per-trainer pricing with unlimited clients on every paid tier and a longer free trial without a credit card. The right pick depends less on the platform and more on your business model.
If you coach 30 or fewer clients 1-on-1 and the quality of remote video feedback matters in your offer, TrueCoach stays a strong pick. If you already run 50 clients or more, or if you want flat pricing that fits cleanly in a business plan, My PT Hub Premium on annual billing is the rational economic choice. Just verify the regular price after the current MAY SALE expires before you commit to an annual term.
Either way, nutrition stays the weak spot in both products. Promealplan complements either coaching platform without replacing it, so you can ship a nutrition service that's as sharp as your training service, with full white-label across PDFs, the client portal, and grocery lists. For broader market context, see our roundup of the best software for personal trainers.
Frequently Asked Questions
Is TrueCoach better than My PT Hub for fitness coaches?
It depends on how you run your practice. TrueCoach fits online coaches who run 1-on-1 programs and care about video feedback quality, with a workout app built around HD exercise demos and an integrated video review workflow. My PT Hub fits trainers who want flat per-trainer pricing with unlimited clients on every paid tier and a 30-day free trial with no card. Pick TrueCoach for the 1-on-1 coaching experience. Pick My PT Hub if your roster is already past 30 to 50 clients and you want predictable monthly costs that don't punish growth.
Do TrueCoach or My PT Hub generate macro-precise meal plans?
Neither one does. TrueCoach gives you macro tracking, a client food journal, and a MyFitnessPal integration that pulls in client logs. My PT Hub gives you a food diary with macro tracking and basic dietary preference filters. Neither builds meal plans that hit exact protein, carb, and fat targets per client, with allergy filters and dietitian-validated recipes. If nutrition is core to your service, you'll need a dedicated tool like Promealplan alongside either platform.
Can I white-label my coaching app on TrueCoach or My PT Hub?
TrueCoach offers a branded mobile app (called the Pro app) for an additional monthly fee on top of your client tier, with a separate App Store listing process. My PT Hub gates its branded app to the Ultimate plan at around $135/month, with its own setup flow for the App Store listing. Both platforms charge you the top tier or a separate add-on to put your name on the app icon. If branded experience is a priority, factor the total cost (subscription plus branded app fee) into the comparison.
How much do TrueCoach and My PT Hub cost per month?
TrueCoach's tiers run roughly $20/month for 1 client (Pro), $79/month for 15 clients (Pro), $159/month for 50 clients (Pro), and $279/month for the Studio Pro tier covering around 100 clients. My PT Hub's tiers run around $22.50/month for Starter, $19.50/month for Premium on annual billing, and around $135/month for Ultimate (which unlocks the branded app and includes unlimited clients on every paid tier). My PT Hub is currently running a MAY SALE with up to 70% off the first 2 months, so verify the regular price before locking in an annual plan. All figures in USD.
Can I use Promealplan with TrueCoach or My PT Hub?
Yes. TrueCoach and My PT Hub handle training and client management. Promealplan handles nutrition: per-client macro targets, 1,000+ dietitian-validated recipes, 200+ allergy and dietary filters, full white-label (PDFs, client portal, grocery lists), and three languages (English, French, Spanish). Use your coaching platform for workouts and Promealplan for meal plans. They solve different problems, and you keep your branding on both sides of the experience.
Coaching platform picked. Now sort nutrition.
Promealplan generates personalized meal plans that pair with TrueCoach or My PT Hub. White-label, 1,000+ recipes, 3 languages. Free trial, no credit card needed.
Start FreeRelated Reading for Coaches
TrueCoach Review 2026: Video Coaching, Pricing, Branded App
Full review of TrueCoach for online 1-on-1 coaches who value video feedback.
My PT Hub Review 2026: Pricing, Branded App, and Real Limitations
Full review of My PT Hub for personal trainers and coaches running larger rosters.
Promealplan vs TrueCoach: Nutrition Layer vs 1-on-1 Coaching
Head-to-head between the nutrition layer and the 1-on-1 video coaching platform.
Promealplan vs My PT Hub: Nutrition Layer vs All-in-One Coaching
Head-to-head between the nutrition layer and the personal training platform.